Google’s parent company Alphabet has unveiled a new cybersecurity operation. The new venture, which trades under the name of Chronicle, will market security software to blue chip customers in an attempt to cash in on a cybersecurity market that is estimated to be worth $100 billion.
Chronicle is based on the principle that Google’s expertise in automated data analysis allows it to use machine learning software to identify and counter potential cyber threats more quickly and efficiently than its competitors.
At present, Google is a relatively minor presence in corporate computing; trailing Amazon and Microsoft in its cloud and software capabilities. However, its large cash mountain and existing market penetration gives Chronicle the scope to compete effectively with specialist security firms.