Tag Archives: advertising

Malvertising hits Dutch websites

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A veritable plague of malware recently hit Dutch websites. Starting in early April, many popular Dutch websites were affected by malicious advertising – or ‘malvertising’. The clear aim of this attack was to infect users’ equipment with malware and compromise systems’ security. To achieve this, the attackers used something called… Read more »

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Voice recognition apps may be used for advertising

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A recent thread on the community website Reddit seems to indicate that mobile phones may be getting used for some rather dubious advertising methods. Smartphone users have been reporting that their phones seem to be listening in on their personal conversations and then serving up advertising or newsfeeds which relate… Read more »

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Privacy concern as hi-tech adverts are installed in Tesco

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Supermarket giant Tesco have teamed up with digital signage company Amscreen in order to install hundreds of hi-tech advertising screens which will be able to detect the face, gender and age of shoppers. These screens will also monitor how long the customer spends engaged with the advertisement. The “OptimEyes” system… Read more »

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