E-mail provider Yahoo are facing criticism after announcing that some of its mail customers will be without e-mail access for at least 40 hours due to a hardware problem that has hit one of the company’s data centers.
For Yahoo this type of technical glitch is just short of a major scale data breach or hack attack. When a company is offline for this amount of time a serious lack of trust in the company is bound to overwhelm customer opinion. Yahoo will also lose out on revenue generated from advertising as well as gaining new customers.
Whilst the company haven’t been able to confirm how many of their customers will be affected Yahoo’s communication chief explained that the issue had first appeared on 9 December and is yet to be resolved. In a statement he said, “The issue has been harder to fix than we originally expected…we have dozens of people working around the clock to bring it to a resolution”.
It is thought that an outage of this scale could potentially affect 275,000 people of Yahoo’s estimated 275 million user database.